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Socialize your patient engagement strategy How social media and Mobile Apps can boost Health outcomes

Affinito Letizia & Mack John

Socialize your patient engagement strategy How social media and Mobile Apps can boost Health outcomes - Burlington Gower 2015

"A Gower book"--Cover
"First published 2015 by Gower Publishing"--Title page verso

pt. 1. Approaching digital health communication
pt. 2. Understanding the marketplace and consumers
pt. 3. Designing and implementing a patient-centered digital strategy

ISBN: 9781472456328

LC Class. No.: RA 410.56 / .A4 2015

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Socialize your patient engagement strategy How social media and Mobile Apps can boost Health outcomes