MARC details
| 000 -LEADER |
|---|
| fixed length control field |
02514cam a22004697i 4500 |
| 001 - CONTROL NUMBER |
|---|
| control field |
17881607 |
| 003 - CONTROL NUMBER IDENTIFIER |
|---|
| control field |
KENaKMTC |
| 005 - DATE AND TIME OF LATEST TRANSACTION |
|---|
| control field |
20240208103047.0 |
| 008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION |
|---|
| fixed length control field |
130910t20142014caua b 001 0 eng d |
| 010 ## - LIBRARY OF CONGRESS CONTROL NUMBER |
|---|
| LC control number |
2013950149 |
| 015 ## - NATIONAL BIBLIOGRAPHY NUMBER |
|---|
| National bibliography number |
GBB402721 |
| Source |
bnb |
| 016 7# - NATIONAL BIBLIOGRAPHIC AGENCY CONTROL NUMBER |
|---|
| Record control number |
016597497 |
| Source |
Uk |
| 020 ## - INTERNATIONAL STANDARD BOOK NUMBER |
|---|
| International Standard Book Number |
9781446274941 (hbk) |
| 020 ## - INTERNATIONAL STANDARD BOOK NUMBER |
|---|
| International Standard Book Number |
1446274942 (hbk) |
| 020 ## - INTERNATIONAL STANDARD BOOK NUMBER |
|---|
| International Standard Book Number |
1446274950 (pbk) |
| 020 ## - INTERNATIONAL STANDARD BOOK NUMBER |
|---|
| International Standard Book Number |
9781446274958 (pbk) |
| 035 ## - SYSTEM CONTROL NUMBER |
|---|
| System control number |
(OCoLC)ocn868080616 |
| 040 ## - CATALOGING SOURCE |
|---|
| Original cataloging agency |
UKMGB |
| Language of cataloging |
eng |
| Transcribing agency |
UKMGB |
| Description conventions |
rda |
| Modifying agency |
OCLCO |
| -- |
CDX |
| -- |
YDXCP |
| -- |
Z5U |
| -- |
OCLCF |
| -- |
MUU |
| -- |
RRP |
| -- |
ZWZ |
| -- |
CHVBK |
| -- |
DLC |
| 042 ## - AUTHENTICATION CODE |
|---|
| Authentication code |
lccopycat |
| 050 00 - LIBRARY OF CONGRESS CALL NUMBER |
|---|
| Classification number |
HD30.3 |
| Item number |
.C814 2017 |
| 082 04 - DEWEY DECIMAL CLASSIFICATION NUMBER |
|---|
| Classification number |
658.45 |
| Edition number |
23 |
| 100 1# - MAIN ENTRY--PERSONAL NAME |
|---|
| Personal name |
Cornelissen, Joep, |
| Relator term |
author. |
| 245 10 - TITLE STATEMENT |
|---|
| Title |
Corporate communication : |
| Remainder of title |
a guide to theory & practice / |
| Statement of responsibility, etc |
Joep Cornelissen. |
| 250 ## - EDITION STATEMENT |
|---|
| Edition statement |
4th edition. |
| 300 ## - PHYSICAL DESCRIPTION |
|---|
| Extent |
xxi, 294 pages : |
| Other physical details |
illustrations ; |
| Dimensions |
25 cm |
| 500 ## - GENERAL NOTE |
|---|
| General note |
Previous edition: 2011. |
| 504 ## - BIBLIOGRAPHY, ETC. NOTE |
|---|
| Bibliography, etc |
Includes bibliographical references and index. |
| 505 0# - FORMATTED CONTENTS NOTE |
|---|
| Formatted contents note |
Part I: Introduction -- Chapter 1: Defining Corporate Communication -- Chapter 2: Corporate Communication in Contemporary Organizations -- Part II: Conceptual Foundations -- Chapter 3: Stakeholder Management and Communication -- Chapter 4: Corporate Identity, Branding and Corporate Reputation -- Part III: Corporate Communication in Practice -- Chapter 5: Communication Strategy -- Chapter 6: Strategic Planning and Campaign Management -- Chapter 7: Research and Measurement -- Part IV: Specialist Areas in Corporate Communications -- Chapter 8: Media Relations -- Chapter 9: Employee Communication -- Chapter 10: Issues Management -- Chapter 11: Crisis Communication -- Part V: New Developments in Corporate Communication -- Chapter 12: Leadership and Change Communication -- Chapter 13: Corporate Social Responsibility (CSR) and Community Relations -- Chapter 14: Social Media and Corporate Communication. |
| 650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM |
|---|
| Topical term or geographic name as entry element |
Communication in management. |
| 650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM |
|---|
| Topical term or geographic name as entry element |
Business communication. |
| 650 #7 - SUBJECT ADDED ENTRY--TOPICAL TERM |
|---|
| Topical term or geographic name as entry element |
Business communication. |
| Source of heading or term |
fast |
| 650 #7 - SUBJECT ADDED ENTRY--TOPICAL TERM |
|---|
| Topical term or geographic name as entry element |
Communication in management. |
| Source of heading or term |
fast |
| 650 #7 - SUBJECT ADDED ENTRY--TOPICAL TERM |
|---|
| Topical term or geographic name as entry element |
Corporate Communication. |
| Source of heading or term |
gnd |
| 650 #7 - SUBJECT ADDED ENTRY--TOPICAL TERM |
|---|
| Topical term or geographic name as entry element |
Unternehmen. |
| Source of heading or term |
gnd |
| 650 #7 - SUBJECT ADDED ENTRY--TOPICAL TERM |
|---|
| Topical term or geographic name as entry element |
Kommunikation. |
| Source of heading or term |
gnd |
| 650 #7 - SUBJECT ADDED ENTRY--TOPICAL TERM |
|---|
| Topical term or geographic name as entry element |
Communication en gestion. |
| Source of heading or term |
ram |
| 650 #7 - SUBJECT ADDED ENTRY--TOPICAL TERM |
|---|
| Topical term or geographic name as entry element |
Communication dans les organisations. |
| Source of heading or term |
ram |
| 906 ## - LOCAL DATA ELEMENT F, LDF (RLIN) |
|---|
| a |
7 |
| b |
cbc |
| c |
copycat |
| d |
2 |
| e |
ncip |
| f |
20 |
| g |
y-gencatlg |
| 942 ## - ADDED ENTRY ELEMENTS (KOHA) |
|---|
| Source of classification or shelving scheme |
Library of Congress Classification |
| Koha item type |
Books |
| Intials |
ljerop |
