Library Catalogue

Socialize your patient engagement strategy : (Record no. 9122)

MARC details
000 -LEADER
fixed length control field 01879cam a2200385 i 4500
001 - CONTROL NUMBER
control field 18538841
003 - CONTROL NUMBER IDENTIFIER
control field KENaKMTC
005 - DATE AND TIME OF LATEST TRANSACTION
control field 20221202113216.0
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION
fixed length control field 150319s2015 enka b 001 0 eng
010 ## - LIBRARY OF CONGRESS CONTROL NUMBER
LC control number 2015010836
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number 9781472456328 (hardback : alk. paper)
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
Cancelled/invalid ISBN 9781472456335 (ebook)
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
Cancelled/invalid ISBN 9781472456342 (epub)
035 ## - SYSTEM CONTROL NUMBER
System control number (DNLM)101654306
040 ## - CATALOGING SOURCE
Original cataloging agency DNLM/DLC
Transcribing agency DLC
Description conventions rda
Modifying agency DLC
042 ## - AUTHENTICATION CODE
Authentication code pcc
050 00 - LIBRARY OF CONGRESS CALL NUMBER
Classification number RA410.56
Item number .A34 2015
060 10 - NATIONAL LIBRARY OF MEDICINE CALL NUMBER
Classification number W 74.1
082 00 - DEWEY DECIMAL CLASSIFICATION NUMBER
Classification number 610.68/8
Edition number 23
100 1# - MAIN ENTRY--PERSONAL NAME
Personal name Affinito, Letizia,
Relator term author.
245 10 - TITLE STATEMENT
Title Socialize your patient engagement strategy :
Remainder of title how social media and mobile apps can boost health outcomes /
Statement of responsibility, etc Letizia Affinito and John Mack (aka Pharmaguy)
300 ## - PHYSICAL DESCRIPTION
Extent xix, 230 pages
Other physical details illustrations ;
Dimensions 25 cm
504 ## - BIBLIOGRAPHY, ETC. NOTE
Bibliography, etc Includes bibliographical references and index.
505 0# - FORMATTED CONTENTS NOTE
Formatted contents note Creating and capturing patient value -- Digital health content regulations, guidelines and ethics -- Listening to patients can fuel more personalized communication -- The new online opinion leaders -- Building a winning digital communication for patients -- Developing an integrated marketing communication strategy -- Integrating digital into your marketing communications mix -- Digital patient storytelling and peer-influenced marketing -- Measuring the results of your digital efforts -- Crowdsourcing and co-creating for a patient-centered health.
650 12 - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name as entry element Marketing of Health Services.
650 12 - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name as entry element Professional-Patient Relations.
650 22 - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name as entry element Communication.
650 22 - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name as entry element Delivery of Health Care.
650 22 - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name as entry element Mobile Applications.
650 22 - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name as entry element Social Media.
700 1# - ADDED ENTRY--PERSONAL NAME
Personal name Mack, John,
Dates associated with a name 1947- ,
Relator term author.
906 ## - LOCAL DATA ELEMENT F, LDF (RLIN)
a 7
b cbc
c orignew
d 1
e ecip
f 20
g y-gencatlg
942 ## - ADDED ENTRY ELEMENTS (KOHA)
Source of classification or shelving scheme Library of Congress Classification
Koha item type Books
Intials BCK
Holdings
Withdrawn status Lost status Source of classification or shelving scheme Damaged status Not for loan Collection code Home library Current library Shelving location Date acquired Total Checkouts Full call number Barcode Date last seen Price effective from Koha item type Copy number Source of acquisition
    Library of Congress Classification       KMTC:HOMABAY CAMPUS KMTC:HOMABAY CAMPUS General Stacks 01/06/2022   RA410.56 .A34 2015 HB/4029 24/03/2023 24/03/2023 Books   DONATION
    Library of Congress Classification       KMTC:HOMABAY CAMPUS KMTC:HOMABAY CAMPUS General Stacks 01/06/2022   RA410.56 .A34 2015 HB/4028 24/03/2023 24/03/2023 Books   DONATION
    Library of Congress Classification       KMTC:KARURI CAMPUS KMTC:KARURI CAMPUS   17/10/2022   RA410.56 .A34 2015 KAR/680 15/12/2022 17/10/2022 Books 1  
    Library of Congress Classification       KMTC:KARURI CAMPUS KMTC:KARURI CAMPUS   17/10/2022   RA410.56 .A34 2015 KAR/681 15/12/2022 17/10/2022 Books 2  
    Library of Congress Classification       KMTC:NAKURU CAMPUS KMTC:NAKURU CAMPUS   05/12/2022   RA410.56 .A34 2015 NKU6277/22 17/04/2023 13/01/2023 Books    
    Library of Congress Classification       KMTC:NAKURU CAMPUS KMTC:NAKURU CAMPUS   05/12/2022   RA410.56 .A34 2015 NKU6273/22 13/01/2023 13/01/2023 Books    
    Library of Congress Classification     Non-fiction KMTC:NYAHURURU CAMPUS KMTC:NYAHURURU CAMPUS General Stacks 26/05/2022   RA410.56 .A34 2015 NYAH/0601 02/12/2022 02/12/2022 Books    
    Library of Congress Classification       KMTC:SIGOWET CAMPUS KMTC:SIGOWET CAMPUS General Stacks 18/05/2022   RA410.56 .A34 2015 SIG/00418 13/03/2023 13/03/2023 Books    
    Library of Congress Classification       KMTC:SIGOWET CAMPUS KMTC:SIGOWET CAMPUS General Stacks 18/05/2022   RA410.56 .A34 2015 SIG/00419 13/03/2023 13/03/2023 Books    

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