TY  - BOOK
AU  - Wright, Kevin B. 
AU  - Sparks Lisa 
AU  - O'Hair Dan 
TI  - Health communication in the 21st century
SN  - 9780470672723
AV  - R118.W75 2013  
PY  - 2013///
CY  - Chichester
PB  - Wiley-Blackwell
KW  - Health Communication
KW  - Communication in medicine
KW  - Communication in medicine Forecasting
KW  - Medical personnel and patient
KW  - Professional-Patient Relations
N1  - Includes Bibliographical references and Index; CONTENTS
PART I: Introduction-
1.Overview of communication and health--
PART II. Interpersonal perspectives--
2.Provider/patient communication--
3.Caregiving and communication--
PART III. Social, cultural, and organizational contexts
4.Social support and health--
5.Culture and diversity issues in healthcare--
6.Communication and healthcare organizations--
PART IV.;Influences of technologies and media--
7.New technologies and health communication--
8.Mass communication and health--
PART V. Risk, campaigns, communities, and teams-
9.Risk and crisis communication--
10.Health campaigns and community health initiatives--
11.Interdisciplinary healthcare teams--
PART VI. Contexts, challenges, and choices--
12.Political issues and health communication--
13.Epilogue: looking toward the future of health communication research
N2  - This text on health communication is now revised and updated in a second edition that incorporates recent research and boasts new material on topics such as crisis communication, social disparities in health, and systemic reform. This book includes fresh material on topics such as crisis communication, health care reform, global health issues, and political issues in health communication New case studies, examples, and updated glossary keep the work relevant and student-friendly. It provides effective strategies for healthcare organizations and individuals in communicating with patients. It contains updated and enhanced online resources, including PowerPoint slides, test bank, and instructors manual
ER  -