<?xml version="1.0" encoding="UTF-8"?>
<record
    xmlns:xsi="http://www.w3.org/2001/XMLSchema-instance"
    xsi:schemaLocation="http://www.loc.gov/MARC21/slim http://www.loc.gov/standards/marcxml/schema/MARC21slim.xsd"
    xmlns="http://www.loc.gov/MARC21/slim">

  <leader>01929nam a22002657a 4500</leader>
  <controlfield tag="003">KENaKMTC</controlfield>
  <controlfield tag="005">20260519144532.0</controlfield>
  <controlfield tag="008">251119b        |||||||| |||| 00| 0 eng d</controlfield>
  <datafield tag="020" ind1=" " ind2=" ">
    <subfield code="a">9781849208123</subfield>
  </datafield>
  <datafield tag="020" ind1=" " ind2=" ">
    <subfield code="a">9781849208130</subfield>
  </datafield>
  <datafield tag="020" ind1=" " ind2=" ">
    <subfield code="a">1849208123</subfield>
  </datafield>
  <datafield tag="020" ind1=" " ind2=" ">
    <subfield code="a">1849208131</subfield>
  </datafield>
  <datafield tag="040" ind1=" " ind2=" ">
    <subfield code="c">DLC</subfield>
  </datafield>
  <datafield tag="050" ind1=" " ind2=" ">
    <subfield code="a">HA31.2.A53 2012</subfield>
  </datafield>
  <datafield tag="100" ind1=" " ind2=" ">
    <subfield code="a">Andres Lesley </subfield>
    <subfield code="e">Author</subfield>
  </datafield>
  <datafield tag="245" ind1=" " ind2=" ">
    <subfield code="a">Designing &amp; doing survey research/</subfield>
    <subfield code="c">by Lesley Andres </subfield>
  </datafield>
  <datafield tag="260" ind1=" " ind2=" ">
    <subfield code="a">London:</subfield>
    <subfield code="b">SAGE, </subfield>
    <subfield code="c">c2012</subfield>
  </datafield>
  <datafield tag="300" ind1=" " ind2=" ">
    <subfield code="a"> vii,197 pages : </subfield>
    <subfield code="b">illustrations ; </subfield>
    <subfield code="c">25 cm</subfield>
  </datafield>
  <datafield tag="504" ind1=" " ind2=" ">
    <subfield code="a">Includes Bibliographical references and Index</subfield>
  </datafield>
  <datafield tag="505" ind1=" " ind2=" ">
    <subfield code="a">CONTENTS
Ch. 1. Survey Research Design- Then and Now--
Ch. 2. Mapping Out the Survey Research Process--
Ch. 3. Conceptualizing Your Survey Research Study--
Ch. 4. Survey Formats--
Ch. 5. Developing Survey Questions--
Ch. 6. Sampling Theory and Practice--
Ch. 7. Validity, Reliability, and Trustworthiness--
Ch. 8. Administration of Surveys and Enhancing Response Rates--
Ch. 9. Preparing for Data Analysis--
Ch. 10. The Nest Steps.</subfield>
  </datafield>
  <datafield tag="520" ind1=" " ind2=" ">
    <subfield code="a">Designing and Doing Survey Research is an introduction to the processes and methods of planning and conducting survey research in the real world. Taking a mixed method approach throughout, the book provides step-by-step guidance on: Designing your research. Ethical issues. Developing your survey questions. Sampling. Budgeting, scheduling and managing your time. Administering your survey. Preparing for data analysis. With a focus on the impact of new technologies, this book provides a cutting-edge look at how survey research is conducted today as well as the challenges survey researchers face. Packed full of international examples from various social science disciplines, the book is ideal for students and researchers new to survey research</subfield>
  </datafield>
  <datafield tag="650" ind1=" " ind2=" ">
    <subfield code="a">Scientific surveys Methodology</subfield>
  </datafield>
  <datafield tag="650" ind1=" " ind2=" ">
    <subfield code="a">Sampling (Statistics)</subfield>
  </datafield>
  <datafield tag="942" ind1=" " ind2=" ">
    <subfield code="2">lcc</subfield>
    <subfield code="c">BK</subfield>
    <subfield code="x">SO</subfield>
  </datafield>
  <datafield tag="952" ind1=" " ind2=" ">
    <subfield code="0">0</subfield>
    <subfield code="1">0</subfield>
    <subfield code="2">lcc</subfield>
    <subfield code="4">0</subfield>
    <subfield code="7">0</subfield>
    <subfield code="a">001</subfield>
    <subfield code="b">001</subfield>
    <subfield code="c">GEN</subfield>
    <subfield code="d">2025-09-02</subfield>
    <subfield code="l">0</subfield>
    <subfield code="o">HA31.2.A53 2012</subfield>
    <subfield code="p">32430</subfield>
    <subfield code="r">2026-02-03 05:50:52</subfield>
    <subfield code="t">1</subfield>
    <subfield code="w">2025-09-02</subfield>
    <subfield code="y">BK</subfield>
  </datafield>
  <datafield tag="952" ind1=" " ind2=" ">
    <subfield code="0">0</subfield>
    <subfield code="1">0</subfield>
    <subfield code="2">lcc</subfield>
    <subfield code="4">0</subfield>
    <subfield code="7">0</subfield>
    <subfield code="a">001</subfield>
    <subfield code="b">001</subfield>
    <subfield code="c">GEN</subfield>
    <subfield code="d">2025-09-02</subfield>
    <subfield code="l">0</subfield>
    <subfield code="o">HA31.2.A53 2012</subfield>
    <subfield code="p">32431</subfield>
    <subfield code="r">2026-02-03 05:50:38</subfield>
    <subfield code="t">2</subfield>
    <subfield code="w">2025-09-02</subfield>
    <subfield code="y">BK</subfield>
  </datafield>
  <datafield tag="952" ind1=" " ind2=" ">
    <subfield code="0">0</subfield>
    <subfield code="1">0</subfield>
    <subfield code="2">lcc</subfield>
    <subfield code="4">0</subfield>
    <subfield code="7">0</subfield>
    <subfield code="a">001</subfield>
    <subfield code="b">001</subfield>
    <subfield code="c">GEN</subfield>
    <subfield code="d">2026-04-21</subfield>
    <subfield code="l">0</subfield>
    <subfield code="o">HA31.2.A53 2012</subfield>
    <subfield code="p">33173</subfield>
    <subfield code="r">2026-05-19 14:45:16</subfield>
    <subfield code="t">3</subfield>
    <subfield code="w">2026-04-21</subfield>
    <subfield code="y">BK</subfield>
  </datafield>
  <datafield tag="999" ind1=" " ind2=" ">
    <subfield code="c">44328</subfield>
    <subfield code="d">44328</subfield>
  </datafield>
</record>
