International business /
Wall, Stuart, 1946-
International business / Stuart Wall, Sonal Minocha, Bronwen Rees. - Fourth edition. - Harlow, England : Pearson Education, c2015. - xxii, 393 pages : illustrations ; 25 cm
Includes bibliographical references (pages 370-374) and index.
CONTENTS
Preface: using this book --
Acknowledgements --
Abbreviations --
1. Introduction to international business --
2. Internationalisation process --
3. International business: theory and practice --
4. The political, legal, economic and technological environment --
5. International sociocultural environment --
6. International ethical and ecological environment --
7. International strategic issues --
8. International human resource management --
9. International marketing --
10. International finance: theory and practice.
This title covers the issues and problems facing corporate decision makers in international business. A global perspective is taken and topics covered include ethical and environmental issues.
9781292016689 129201668X
2014048756
International business enterprises.
International economic relations.
Globalization.
HD62.4.W35 2015
658/.049
International business / Stuart Wall, Sonal Minocha, Bronwen Rees. - Fourth edition. - Harlow, England : Pearson Education, c2015. - xxii, 393 pages : illustrations ; 25 cm
Includes bibliographical references (pages 370-374) and index.
CONTENTS
Preface: using this book --
Acknowledgements --
Abbreviations --
1. Introduction to international business --
2. Internationalisation process --
3. International business: theory and practice --
4. The political, legal, economic and technological environment --
5. International sociocultural environment --
6. International ethical and ecological environment --
7. International strategic issues --
8. International human resource management --
9. International marketing --
10. International finance: theory and practice.
This title covers the issues and problems facing corporate decision makers in international business. A global perspective is taken and topics covered include ethical and environmental issues.
9781292016689 129201668X
2014048756
International business enterprises.
International economic relations.
Globalization.
HD62.4.W35 2015
658/.049