International business / Stuart Wall, Sonal Minocha, Bronwen Rees.
Material type:
TextPublication details: Harlow, England : Pearson Education, c2015.Edition: Fourth editionDescription: xxii, 393 pages : illustrations ; 25 cmISBN: - 9781292016689
- 129201668X
- 658/.049 23
- HD62.4.W35 2015
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KMTC:NAIROBI CAMPUS General Stacks | HD62.4.W35 2015 (Browse shelf(Opens below)) | Available | 32770 |
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| HD62.4 .L36 2019 International management behavior : global and sustainable leadership / | HD62.4.O94 2017 Global teams : how the best teams achieve high performance / | HD62.4 .S67 2015 Comparative international management / | HD62.4.W35 2015 International business / | HD62.47.T35 2000 Partnership and participation : decision-making in the multiagency setting / | HD62.5.H57 2009 Entrepreneurship / | HD62.5.H57 2009 Entrepreneurship / |
Includes bibliographical references (pages 370-374) and index.
CONTENTS
Preface: using this book --
Acknowledgements --
Abbreviations --
1. Introduction to international business --
2. Internationalisation process --
3. International business: theory and practice --
4. The political, legal, economic and technological environment --
5. International sociocultural environment --
6. International ethical and ecological environment --
7. International strategic issues --
8. International human resource management --
9. International marketing --
10. International finance: theory and practice.
This title covers the issues and problems facing corporate decision makers in international business. A global perspective is taken and topics covered include ethical and environmental issues.
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